Marketeer
Hodl Rotterdam
What is required?
- HBO level of work and thinking in the field of commerce
- Minimum of 2 years’ relevant work experience
- Experience and/or interest in crypto and blockchain
- Good command of Dutch and English, both verbally and in writing (French and/or Spanish is an advantage)
- Analytical, innovative and creative
What will you get?
- €2.200 - €2.800 gross p/m (depending on knowledge and experience)
- Bonus scheme
- 32 to 40 hours working week
- 24 vacation days (on the basis of a 40 hour work week)
- Good laptop or PC
- Travel allowance on the basis of public transport
- Work at home opportunities
What will you do?
- 20% Writing newsletters
- 15% Internal consultations
- 15% Developing lead and advertising campaigns
- 15% Checking website analytics
- 15% Optimizing the website and creating new web pages
- 10% Planning and attending fairs
- 10% Writing white papers
This vacancy has been created based on interviews with employees to help you get a realistic preview of the job.
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Antonie Bartels
Team Lead Marketing
Vacancy
As a Marketeer, you and your team are responsible for carrying out all-round marketing activities within Hodl, a fast-growing investment fund in the crypto market. Since Hodl operates in a rapidly changing environment, your daily tasks will vary widely. You will be analyzing website traffic in Google Analytics and on the basis of this optimize the website. You do this, for example, by creating new landing pages and improving the SEO. You will explain the developments in the cryptocurrency market in the newsletter you write at the middle and end of the month.
In addition, you develop advertising campaigns to approach new participants, for example, in magazines or online. You also write white papers, which are published on the website with information for the target group. Together with the sales team, you think about new lead campaigns and ensure that the process of following up leads runs smoothly. Finally, you are also present at both national and international trade fairs. Of course, the tasks within the team will be coordinated on the basis of knowledge and ambition.
You are part of the Marketing team, which consists of two other Marketeers and is managed by the Marketing Manager. The team will continue to grow, allowing you to further develop your qualities over time and grow into a Marketing Specialist in a particular field.
If you enjoy carrying out diverse marketing work in a rapidly developing organization and find it challenging to set priorities in the process, then this is a job for you.
Working week
On an enjoyable working day, while analyzing the website you notice that the conversion rate has increased significantly. You also have a productive meeting with your colleagues about a new advertising campaign.
On a less enjoyable working day, you have a lot of meetings and you have to deal with many unexpected tasks. As a result, you don't get around to doing the work you had actually scheduled to do.
- 08:00
- 09:00
- 10:00
- 11:00
- 12:00
- 13:00
- 14:00
- 15:00
- 16:00
- 17:00
- 18:00
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- Reading and answering emails
- Lunch
- Sprint planning
- Preparing fair
- Writing the Newsletter
- Developing new lead campaign
- Reading and answering emails
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- Lunch
- Stand-up meeting
- Reading and answering emails
- Checking website analytics
- Meeting about a new advertising campaign
- Creating a new landing page
- Writing a white paper
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- Lunch
- Stand-up meeting
- Calling a colleague
- Developing a new advertising campaign
- Review
- Retrospective
- Meeting with Salesteam
- Reading and answering emails
- Checking website analytics
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- Lunch
- Stand-up meeting
- Reading and answering emails
- Writing the Newsletter
- Travel time to fair
- Attending fair
- Drinks
- Meeting with Marketingmanager
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- Lunch
- Stand-up meeting
- Writing a white paper
- Meeting with Salesteam
- Checking website analytics
- Creating a new landing page
- Analyzing advertising campaign
Firsthand experience
Growth
If you develop, Hodl will also develop further. Together with you, Hodl will draw up a plan, which will support your ambitions and allow you to grow within the organization and as a person.
Working at Hodl
Hodl was founded in 2017 with the aim of supporting investors in their cryptocurrency investments. Hodl initially started with providing personal guidance, but has now grown into an internationally operating cryptocurrency company that manages AFM-registered investment funds. Hodl manages the entire investment process and provides a unique strategy through its years of experience in the investment and cryptocurrency world.
Hodl believes that cryptocurrency is an integral part of a modern investment portfolio. However, the market is still new, unknown and often difficult to understand. Hodl daily works on optimizing investment processes, maximizing returns and informing (potential) investors. In this way, the company makes cryptocurrency investing accessible with optimal results.
- Headquarters in Rotterdam
- 22 employees in the Netherlands
- 30 employees worldwide
- Active in four countries
- 20% / 80%
- Average age 28 years
- Crypto chic
- Gym facilities